Strategies for Working With Brands

Dietitians offer incredible value to food companies. In the past, the primary way RDs worked with food companies was through social media and influencer partnerships. But as more companies begin to seek out our expertise, not only are there more opportunities for partnership, but these partnerships often surpass the classic social media posts. In short, […]

Creating Consistent Social Media Branding

Because social media channels are popular mainstream communication outlets and convenient ways to reach a target audience, many RDs are putting valuable time and energy into creating online platforms to build their businesses and brands. But with the oversaturation of nutrition-related pages and ever-changing algorithms, it can be difficult to turn random exposures to their […]